TikTok Set to Invest Billions of Dollars in Southeast Asia to Rival Shopee, Lazada

As it doubles down on the region amid increasing international scrutiny over its data security, China’s ByteDance, the owner of the short video app TikTok, announced on Thursday that it would invest billions of dollars in Southeast Asia over the coming years.

TikTok CEO Shou Zi Chew confirmed this at a forum it organised in Jakarta. 

Although TikTok did not disclose a full breakdown of the budget, it did state that it will spend money on advertising, encouraging aspiring small business owners, and providing training.

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